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Company History

Company History

1935 Allied Bakeries founded by Willard Garfield Weston with seven bakeries
1950s Sunblest branded loaves on sale
1960 Parent company Associated British Foods formed
1979 Six Spillers bakeries acquired when Spillers withdrew from the market
1980s Allinson brand joined our portfolio and first wholemeal bread sold
1986 Launch of Mighty White, a softgrain white loaf that took the bakery market by storm
1989 Kingsmill brand launched nationally
1997 Burgen Soya & Linseed launched
2006 HQ moves from Staines to Maidenhead
2007 Kingsmill brand relaunch
2009 Launch of Little BIG Loaf, the first small loaf with full-size slices
2010 Oatlicious launched
2011 Introduction of bread bags made from 100% recycled virgin waste on Crusts Away! and Little Big Loaf

Our story so far

Allied Bakeries was founded by Willard Garfield Weston in 1935. Initially incorporated as Food Investments Ltd on 2 November of that year, the name was changed to Allied Bakeries Ltd on 9 December. At that time, the company consisted of seven bakeries that had previously operated as independent family businesses in locations as far apart as Edinburgh, Cardiff and London.

By 1938, Allied Bakeries had more than doubled in size by acquiring nine more bakeries. By 1952, it controlled 50 bakeries, and by 1966 the number had grown to 84.

In parallel with these developments on the bakery side of the business, other food producing and retailing concerns were being acquired, both in Britain and abroad, to form the parent company, Associated British Foods, in 1960.

Sales of wholemeal bread started to take off in the early 1980s. In 1984, Allinson joined with the British Heart Foundation to highlight the benefit of wholegrain and fibre in the diet.

In 2007, a major focus on quality and service included a Kingsmill relaunch that inspired its listing today as a UK top 10 grocery brand. The relaunch included new colourful packaging and "sunshine burst" logo.

While the way bread is made is fundamentally unchanged over the years, as with other bakeries, technology, process improvements and business efficiencies have led to consolidation and restructuring. Today, Allied Bakeries operates a national network of bakeries and depots all focused on delivering great tasting fresh bread and bakery products day in, day out.